This book tell us how we hooked by a product. The writer also give popular products such as facebook, pinterest,twiier etc thatfamiliar to reader. I think this book is fun for anyone who is beginner in the world of psychology to understand human nature and desire that usually mentioned in psychology. Sometimes this book can make you laugh to yourself because you realize how funny your behaviour or maybe your friends behaviour. You could also get more update and explanation from the authors about this book on the author's blog. Just search on internet about NirAndFar.
HOOKED : How to Build Habit-Formed Products by Nir Eyal&Ryan Hoover